About This Project
Problem: How do you produce a event program for a green event with biographies and sponsor information while being ecologically conscious? The solution: Team up with Texterity, and produce a ebook for digital distribution to all participants. The format of the book replicates a print binder, but avoids the waste and cost of printing. The benefits of the digital program are threefold. Not only the enormous savings on cost and waste mentioned, but an online digital book is indexed by all search engines, and comes up often with related searches. The program content is distributed far beyond the attendees at the event, helping to spread the news of the conference across the web. The 2008 ebinder had over 15,000 page views in under a year.